Flower Power, a boutique florist, was operating with an outdated e-commerce platform that no longer met customer expectations. With the growing demand for online orders, the business required a modern, user-friendly, and visually appealing online store built on one of the e-commerce engines (WooCommerce or Shopify).
The project aimed to redesign the website architecture, introduce a new product categorisation system, and develop a seamless order customisation feature to enhance customer experience and increase sales.