An AI quotation finder designed around real system latency is now live in production.

A six-week pilot disproved the original assumptions about retention and willingness to pay and shifted the product toward parental confidence and support.

A complex clinical risk model became a usable public-facing calculator designed and tested to GDS standards.

A US-market platform helping job seekers cut through the application grind. I designed the product end-to-end: a landing page, a quiz-based onboarding funnel, and a dashboard combining job matching with AI-assisted CV preparation — taking the product from concept to launch as a solo freelance designer.

A working medical AI model with no product around it became a clickable prototype with defined users, workflows and priorities, handed over for clinical validation and development.

A ten-year-old B2B SaaS product redesigned without rebuilding its legacy architecture. I turned user research and a severity-ranked UX review into simpler priority workflows and a reusable UI framework developers could apply page by page.

A single product grew into a six-product ecosystem, supported by a shared design system and working practices for a remote, partly outsourced team.

The getting-access journey was reduced from eight screens to three, while search and resource discovery were reorganised around user tasks.

Research into how social workers manage cases, used to shape a future case-management system around real workflows, constraints and service needs.